Super Bowl 60 is a wrap—the Seahawks defeated the Patriots, Bad Bunny delivered an electrifying...
In today’s political landscape, organizations need evidence that their campaign messages are...
2026 campaign planning is now well underway for marketers. To support their creative testing...
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Swayable is looking back on all of the content that brands tested this year across thousands of RCT...
Swayable is looking back on all of the content that brands tested this year across thousands of RCT...
Swayable is looking back on all of the content that brands tested this year across thousands of RCT...
AI isn’t just speeding up the pace of creative testing—it’s expanding what’s possible with insights...
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In an era of declining consumer trust, influencer partnerships are no longer a nice-to-have, but a...
Influencer partnerships are no longer a nice-to-have, but a need-to-have growth strategy for...
How can technology, creativity, and humanity converge to improve brand storytelling? It’s a...
Across our partnerships at Swayable, we’ve seen a clear trend of strategically minded marketers...
The creator economy is booming, having evolved from a “test and learn sandbox” over the past decade...
