Swayable is transforming how brands measure the impact of their creative messaging, harnessing a...
Swayable Insights
Swayable users dramatically increase the impact of the stories they tell on the world's most important issues. Clients include major brands, agencies, foundations and political campaigns around the world.
What impact does winning a “Big Four” Oscar have on audience interest in a film? Swayable's...
While "Best/Worst Super Bowl Ad" lists are increasingly common these days, they are typically based...
The 2024 Super Bowl struck a cultural nerve. As the most-watched US television event in over 50...
The resource for everything you need to know about Swayable's Persuasion Intelligence technology.
...How do your assets perform against benchmarks? At Swayable, we’re constantly working on...
At the core of marketing is understanding what consumers think, then working out how to influence...
On October 25th, after three failed candidates and 22 days without a Speaker, Republicans elected...
In a world with increasing variety in marketing channels, brand marketers are faced with many...
On September 15, the United Auto Workers (UAW) kicked off a rolling strike in support of contract...
YouTube's recent release of its Q2 results has us at Swayable buzzing with excitement. The...
What were the big takeaways for marketers at Cannes Lions this year? If there's one insight: it's...