Swayable's thrilled that we've been apart of Cannes Lions' transformative impact on the advertising...
Does TikTok's latest trend, "deinfluencing", pose a real risk to the bottom lines of brands?...
Tens of millions of Americans scroll through TikTok every day, but the app's future is uncertain....
What impact does winning a “Big Four” Oscar have on audience interest in a film? Swayable's...
While "Best/Worst Super Bowl Ad" lists are increasingly common these days, they are typically based...
The 2024 Super Bowl struck a cultural nerve. As the most-watched US television event in over 50...
What were the big takeaways for marketers at Cannes Lions this year? If there's one insight: it's...
Can data and creativity work together?Swayable held a talk in Cannes with the Association of...
If there’s one topic of the year, it’s AI. So it made sense to discuss how AI will affect marketing...
A new ad from Nike featuring Colin Kaepernick set to air on the NFL’s opening telecast tonight is...
